Kontentino is not just a tool, it's a platform for Planning, Collaboration, Scheduling, Approving, and Analyzing your social media content.
This article will explain all of these features and how they work.
1. Connect Your Social Media Profiles
- Start by navigating to the Profile Selector at the top left corner of your screen.
- Click the Add profile button.
- Select the type of social media network, log in, and follow the necessary steps.
- Once connected, the profile will appear in the Profile Selector.
- Click and open the profile to access your calendar and start creating posts.
2. Create a Profile Group (Optional)
- To manage multiple profiles and content in one calendar, you can create a Profile group to avoid switching between profiles manually.
3. Create a New Post
- Click the +Post button inside the calendar.
- In the post-creation modal, choose the format of the post (e.g., Video, Link, Photo).
- The content widget will adapt based on the format selected.
- Upload media from your device or select from the Media Library.
4. Add Content to Your Post
- You can add copy to your post, emojis, hashtag presets, links, translations, and fill in any other fields you find necessary.
- Additionally, you can use Audience restrictions if needed to limit your content's visibility.
- Optionally, you are able to write a first comment that will be posted alongside your post by toggling the option and inserting your text.
5. Live Preview of Your Post
- Throughout the post-creation process, a live preview of your post will be visible on the left side of your screen.
- The preview shows how your post will look when live on a specific social media platform.
- You can switch between desktop and mobile views.
6. Set Publishing Date and Time
- Once you're satisfied with the post, set up its publishing date and time.
- You can also select a content plan for the post.
⭐ NOTE: If no publishing date is set, the post will be saved as a Post Idea and can be accessed in the left navigation panel of the Calendar.
7. Boost Budget Feature
- The Boost budget feature serves for informative purposes for you and your team.
8. Organize Posts with Labels
- Labels are used for better content organization and navigation.
- You can choose an existing label or create a new one by typing it.
9. Internal Notes
- You can leave internal notes (reminders, instructions, or any information) for yourself or your colleagues in the Notes field.
10. Saving the Post
- Click the Save button to save your post.
11. Communication Section
- After saving a post, the Communication section is available on the right side of the Post Preview for interaction.
- There are two sections: Internal (for colleagues) and Client (for clients).
- You can use emojis, attachments, replies, pins, edit messages and view user cards in this section.
12. Navigate with the Quick Bar
- The Quick bar at the top of your screen helps you to navigate through posts with arrow buttons and copy links for internal or external use.
- You can duplicate, move, and delete posts easily.
13. Assign Tasks
- Click the Assign task button to open the task assignment window.
- Select the assignee from your team and leave instructions about the task.
- Decide if the task is urgent and whether to send an email notification.
- Confirm by clicking the Assign button.
- The assignee will receive a notificatio,n and once the task is completed, you will be notified.
14. Send for Approval
- Click the Send for approval button to seek approval for your post.
- Choose between internal approval (admin or manager roles) and client approval (client roles).
- Share the post externally via a link if needed.
- Select Client approval, choose the recipient, leave a message, and confirm.
- The client will review the post and either approve it or request a rework with feedback.
15. Scheduling the Post
- Check the Post completion widget for any scheduling errors.
- Click the Schedule button to schedule the post.
- Optionally, you can schedule Dark posts for targeted audiences.
16. Viewing Scheduled Posts
- The post will be visible in your Calendar or other views like Board, List, or Grid (available for IG only).
- You can use custom labels to categorize posts for quick identification and organization.
- Filters help you sort content by labels, post format, status, assigned tasks, or content plan.
17. Returning to Current Date
- The Today button will take you straight to the current date in the Calendar.
18. Customizing Post Previews
- Toggle Post previews on or off under the three dots icon above the Calendar.
19. Searching for Specific Posts
- Use the Sidebar to search for posts distributed across the Calendar.
- Search for specific posts by inserting parts of their captions into the search field.
20. Different Views
Board View
Sorts posts into columns based on their status. You can use Drag-and-Drop for quick actions.
List View
A spreadsheet layout for detailed, easy-to-navigate content.
Grid View
Allows you to visualize your Instagram feed before it goes public. The Swap feature exchanges post dates and times.
21. Utilizing Time Savers
- Select multiple posts and use Time Savers to duplicate, send for approval, or schedule them in bulk.
22. Dashboard
- The Dashboard provides an overview of your profiles, posts, and tasks.
- Check your Calendar and planned posts.
- The My Tasks section displays tasks assigned to you, serving as a personal to-do list.
- The Waiting for Tasks section shows tasks you've assigned to others, sorted by channel and user.
23. Exploring Kontentino’s Analytics
- Analytics is available for Facebook, Instagram, and LinkedIn pages.
- Choose from three sections: Post Performance, Page Performance, and Competition Analysis.
- Post Performance View numbers for all posts published in a selected time period.
- Page Performance: See overall results for your page and download metrics as graphs.
- Competition Analysis: Compare your performance with competitors on Facebook and Instagram.
✅ By following these steps, you can efficiently manage your social media profiles, create, plan, and schedule posts, collaborate effectively and analyze your content in Kontentino.