Skip to main content

What Happens After Publishing a Post in Kontentino

Understand what to expect once your post goes live - from status changes and performance tracking to generating reports.

Written by Simona
Updated yesterday

You’ve scheduled your post, it went live… now what? This guide walks you through everything that happens after your content is published on social media. Whether you want to track performance or create reports for your team, we’ve got you covered. Let’s explore the full post-publishing journey! 🚀


Table of Contents

  • Post Status After Publishing

  • Viewing Your Live Post

  • Tracking Performance & Analytics

  • Available Actions for Published Posts

  • Notifications After Publishing

  • Creating Reports

  • Troubleshooting Publishing Issues

  • FAQs


Post Status After Publishing

Once your post goes live, its status in Kontentino changes to reflect its current state. Here’s what each status means:

✅ Posted

Your post has been successfully published to the connected social media platform. This is the ideal outcome - your content is now live and visible to your audience!

📤 Exported in advance

Your post was exported to the social network’s native scheduler (available for Facebook). This means the post is queued in Facebook’s own publishing system and will go live at the scheduled time.

💡 Tip: Exported posts let you make final tweaks directly in Facebook’s native planner before going live (e.g., adding alt text, location, or boosting the post).

⚠️ Failed

Something went wrong during the publishing process. Don’t worry - this usually has a simple fix! Common causes include expired tokens or connection issues. See the Troubleshooting section for solutions.

🔄 Scheduling

The post is currently in the process of being scheduled. This status is temporary—it will change to Posted, Scheduled, or Failed shortly.


Viewing Your Live Post

Want to see how your post looks on social media? Kontentino makes it easy to jump directly to the live post.

How to View Your Published Post

  1. Open the post details
    Find your published post in the Calendar and click on it to open the post detail view

  2. Click the “See Post” button
    Look for the See Post button in the post information section
    → This opens the live post directly on the social network in a new tab

  3. Copy the post URL
    Need to share the link? Click Copy URL to copy the post’s social media link to your clipboard


Tracking Performance & Analytics

This is where the magic happens! Once your post is live, Kontentino starts collecting performance data for Facebook, Instagram, and LinkedIn posts so you can measure its success.

Where to Find Your Analytics (if included in your plan)

1. Performance Hub

Navigate to Analytics → Performance Hub to see an overview of your top-performing content.

What you’ll see:

  • Top performing posts based on Engagement and Reach

  • Quick comparison of reach, engagement, and impressions

  • Expandable views for more detailed data


2. Posts Performance

Go to Analytics → Posts Performance for detailed metrics on individual posts.

Metrics tracked:

Metric

What it measures

Reach

Unique users who saw your post

Impressions

Total times your post was displayed

Engagement

Likes, comments, shares, and saves combined

Clicks

Click-throughs on your post links

Reactions

Emoji reactions (platform-dependent)

Views

Video views and view duration


3. Page Performance

Check Analytics → Page Performance for aggregated metrics across all posts on a profile.

Features:

  • Simplified and expanded view options

  • Charts and graphs for visual analysis

  • Benchmark comparisons between time periods

  • Up to one year of historical data


4. Competition Analysis (Facebook and Instagram)

Check Analytics → Competition Analysis for comparative data from competitors profiles.

Features:

  • Select up to 10 social media profiles

  • Compare followers, posts published, and engagement

  • Detailed interactions with links to specific posts


How Often Is Data Refreshed?

Analytics data is synced regularly from social networks. You can also:

  • Manual sync: Trigger a sync anytime from the Analytics section

  • Automatic refresh: Post data refreshes every minute when viewing post details

💡 Pro Tip: Use the time period comparison feature to see how your content performance has improved (or changed) over time!


Available Actions for Published Posts

Even after your post goes live, you still have several actions available:

✅ Actions You CAN Take

Action

Description

Duplicate

Create a copy of the post for another profile or date

Copy Link

Copy the social media post URL to your clipboard

Share Externally

Generate a shareable link for external stakeholders

Download Assets

Download all media attachments from the post

Delete

Remove the post from Kontentino

View Activity

See the complete history of changes and events


❌ Actions You CANNOT Take

Action

Why not

Edit content

Published posts cannot be modified from Kontentino - content is already live on social media

Reschedule

The post is already published; you’d need to duplicate it instead


⚠️ Good to know: If you need to make changes to a published post, your best option is to:

  1. Delete the live post on the social network (if needed)

  2. Duplicate the post in Kontentino

  3. Make your edits

  4. Reschedule the updated version


Creating Reports

Turn your post performance data into professional reports to share with your team or clients.

Report Options

1. Quick Exports

From the Analytics section, you can quickly export:

  • CSV files — Raw data for spreadsheets

  • PDF reports — Formatted reports ready to share


2. Custom Reports

Navigate to Reports to create tailored reports:

  • Choose specific date ranges

  • Select which metrics to include

  • Compare performance across time periods


Export Types Available

Export

Best for

Page Performance PDF

Overall profile/page metrics

Posts Performance PDF

Individual post breakdown

Competition Analysis PDF

Competitor comparison

CSV Export

Data manipulation in spreadsheets


Troubleshooting Publishing Issues

Sometimes things don’t go as planned. Here’s how to handle common publishing problems:


Issue: Post Failed to Publish

What you’ll see:
Post status shows Failed with an error alert.

Common causes:

  • Expired social media access token

  • Connection lost with the social media page

  • Temporary API issues on the social network’s side

How to fix it:

  1. Go to My Profile → Authorization

  2. Check if the affected page shows any connection issues

  3. Reconnect the page if needed

  4. Try scheduling the post again

→ Still not working? Reach out to our support team via the chat in Kontentino.


Issue: First Comment Failed

What you’ll see:
Your post published successfully, but the first comment didn’t post.

Why it happens:
Some platforms have rate limits or restrictions on automated comments.

How to fix it:

  1. Open the published post details

  2. Check the error message in the alert

  3. Manually post the comment on the social network

  4. For future posts, ensure your connection is up to date


Issue: Post Shows “Scheduling” for Too Long

What you’ll see:
Post stuck in Scheduling status.

Why it happens:
Temporary network issues or API delays.

How to fix it:

  1. Wait a few minutes - the status usually updates automatically

  2. Refresh the page to get the latest status

  3. If still stuck after 10 minutes, contact support


Best Practices & Pro Tips

✅ Do

  • Use the Activity tab to track your team’s workflow

  • Keep your social media connections refreshed

❌ Avoid

  • Ignoring failed publishing alerts - address them promptly

  • Waiting too long to check analytics (data is most actionable when fresh)

  • Forgetting to refresh expired tokens

💡 Pro Tips

  • Duplicate your top-performing posts to other profiles for consistent success

  • Use the comparison feature in Analytics to identify content trends

  • Pin important comments in the Post Communication section to keep critical feedback visible to your team

  • Export reports before client meetings for polished presentations


FAQs

Q: Can I edit a post after it’s been published?
A: Once a post is published, you can still edit the post in Kontentino, but the changes will not be reflected on the published post on social media. If you need to make changes, you’ll need to edit the post directly on the social network or duplicate it in Kontentino and schedule a new version.

Q: How long does it take for analytics to appear?
A: Analytics typically start appearing within a few hours after publishing, though some metrics may take 24–48 hours to fully populate. You can manually trigger a sync in the Analytics section to get the latest data.

Q: Why can’t I see the “See Post” button for my Instagram post?
A: The “See Post” button appears when a direct link to the post is available. For some scheduling methods (like push notification scheduling for Instagram), the link may not be available.

Q: Can I delete a published post from Kontentino?
A: You can delete the post from Kontentino, but this only removes it from Kontentino - it doesn’t delete the live post from the social network. To remove the actual post, you’ll need to delete it directly on the social media platform.

Q: How often should I refresh my Facebook connection?
A: Facebook access tokens expire every 90 days. We recommend refreshing your connection proactively to avoid publishing failures.


Wrapping Up

Now you know exactly what happens after your post goes live in Kontentino! From monitoring your Posted status to tracking performance in Analytics, and creating professional Reports - you have all the tools to measure success. 📊

Need help? If you have any questions or run into issues, reach out to us via the live chat in the bottom-right corner of your Kontentino dashboard. We’re happy to help! 💬

Did this answer your question?